Let's say you walk into a bookstore and you want to browse. I imagine that you are a bright and adventurous person looking for something that will fill you with wonder. I see you are curious about what it means to be alive and what it is to be human. You might be wondering why you are here and where you might go when your time is up. You might have questions like, "Why did that cola explode when I left it in the freezer?" or "Will I really lose my shoes in the rapture?"
How many aisles into the bookstore do you wander before you find books on science?
If you can't make it below the fold, you'll never find the science section of the bookstore.